BlackRock Shakes Up Europe with New Bitcoin ETP — Slashes Fees to Just 0.15%!

Jakarta, Pintu News – BlackRock is launching its first Bitcoin-based exchange product (ETP) in Europe, as investor demand grows due to increasingly clear crypto regulations across the European Union.

In its quest to expand its customer base in Europe, BlackRock joins a growing number of US-based asset managers introducing crypto-related products in the region.

BlackRock Brings Bitcoin ETP to Europe

After the great success of the spot Bitcoin ETF in the United States, BlackRock, the world’s largest asset manager, is now officially expanding its strategic move to Europe.

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The company launched its first Bitcoin Exchange-Traded Product (ETP) in the European region, which can now be traded on Xetra, Euronext Paris, and Euronext Amsterdam under ticker codes IB1T and BTCN.

Manuela Sperandeo, BlackRock’s Head of Europe and Middle East, told Bloomberg that the launch marks a “turning point” for the industry, as demand from both institutional and retail investors for crypto-based investment products increases.

The launch is in line with BlackRock’s long-term strategy to grow its market share in Europe, currently valued at $1 trillion, and increase the number of customers from 9 million to 19 million in the next three years.

With a total AUM (assets under management) of over USD $50 billion just from ETFs in the US, this new ETP has the potential to add liquidity and strengthen institutional adoption of Bitcoin BTC->Current BTC PriceRp 0Market Cap-Trading Volume-Circulating Supply- in Europe.

Low Cost, Target Institutional and Retail Markets

One of the main attractions of this ETP launch is the temporary cut in management fees to just 0.15% until the end of 2025, making it one of the most competitive Bitcoin-based products in Europe.

This strategy is very similar to BlackRock’s approach when it launched the iShares Bitcoin Trust (IBIT) in the US, which now dominates crypto ETF volumes globally.

Europe may have launched crypto ETP products earlier than the US, but the European market remains smaller and less liquid.

According to Bloomberg’s ETF analyst Eric Balchunas, the spot Bitcoin ETF market in the US now holds a 91% global share, despite being introduced just one year ago.

BlackRock’s entry into Europe could change this dynamic, especially if they manage to bring in the efficiency and volume model as in the US market.

MiCA Regulations Encourage New Product Launches

The success of this launch was also due to the MiCA (Markets in Crypto-Assets) regulation that came into effect in the European Union.

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The regulation provides a clear and unified legal framework for financial companies to launch digital asset-based products, including crypto ETPs and ETFs.

With a strong legal umbrella, institutional players like BlackRock will no longer face regulatory uncertainty as they have in some other regions. This opens up a huge opportunity for the launch of other crypto derivatives products in the future, such as Ethereum ETH->Current ETH PriceRp 0Market Cap-Trading Volume-Circulating Supply- ETPs, Solana SOL->Current SOL PriceRp 0Market Cap-Trading Volume-Circulating Supply-, or even Ripple XRP->Current XRP PriceRp 0Market Cap-Trading Volume-Circulating Supply-.

Between Adoption and Concerns: What Do Observers Say?

While BlackRock’s move has been welcomed by most of the community, there are also critics who say the dominance of large institutions could change the original essence of crypto.

Vini Barbosa, market analyst, highlights the sharp decline in Bitcoin’s on-chain transaction volume since 2017. He states that the BTC market is now dominated by centralized derivatives such as ETFs and ETPs-not the peer-to-peer transactions that were the initial cornerstone of blockchain technology.

But from the investor side, many see the presence of these ETPs as an ideal bridge to access crypto assets in a more secure, standardized, and efficient manner.

Overall, with the launch of the Bitcoin ETP by BlackRock, investors in Europe now have a new opportunity to get involved in the cryptocurrency revolution in a safe and affordable way.

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Reference:

• BeInCrypto. BlackRock Expands Bitcoin ETPs in Europe. Accessed on March 26, 2025
• CCN. BlackRock Launches Bitcoin ETP in Europe, Wall Street’s Crypto Adoption Continues. Accessed on March 26, 2025
• Cointelegraph. BlackRock Launches Bitcoin ETP in Europe. Accessed on March 26, 2025