Jakarta, Pintu News – Doodles, an NFT project that has been in the spotlight since its inception, has now announced the launch date of its utility token, DOOD. May 9, 2025 was chosen as the key moment to release the token on the Solana network . This move marks a change in Doodles’ focus from just a collection of NFTs to something broader within the Web3 ecosystem.
The DOOD token is not just a new digital asset; it is a serious move by Doodles to integrate the creative world of NFTs with the more complex world of digital finance. Binance has announced that it will include DOOD in its DOODUSDT futures trading platform with up to 50x leverage.
It will also be available on Binance Alpha with a maximum funding rate of +2.00% and -2.00%, indicating high expectations for its liquidity. With a total supply of 10 billion tokens, the distribution of DOOD will involve various parties ranging from existing NFT owners, new users, to funds for ecosystem growth. These tokens will be used for avatar customization in Doodles 2, participation in community voting, and access to premium digital materials.
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The statement by Jordan Castro, co-founder of Doodles, that Doodles was “no longer an NFT project” in early May, sparked a strong reaction from the community. Many felt disappointed as they were attracted to Doodles because of the value and promise of the NFT universe. This briefly caused the base price of the Doodles collection in the secondary market to drop momentarily.
However, the Doodles team soon made it clear that although they wanted to explore more in Web3, they remained committed to the NFT space. Doodles is also serious about building bridges between the virtual and real worlds. They have partnered with Adidas and Pharrell Williams to launch an exclusive digital clothing collection called “Pharrell Pack”. This collection can be used in the virtual world or the metaverse, exclusive to NFT Doodles holders.
In addition, Doodles also collaborated with Camp, a retail company focused on family experiences, to organize an interactive offline event. The goal was clear: to bring characters and stories from the world of Doodles into a physical space that children and parents could touch and feel. This is a unique move, given that NFT projects are usually only seen on screen, now appearing in the real world such as interactive play areas.
With all these innovative moves, Doodles is not only expanding its scope within the digital world, but also reaching out to real life, bringing new fun and interactive experiences to its fans. The launch of the DOOD token may just be the beginning of many innovations to come from Doodles.
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