
Jakarta, Pintu News – The price of Bitcoin set a new record at USD 119,292 on Sunday, July 14, 2025. This increase occurred amidst slightly declining trading volumes, but had a positive influence on other crypto assets such as Ethereum , Cardano , and Ripple . So, what are the main factors behind this surge in the price of the world’s largest crypto?

Bitcoin price rose significantly hours after Michael Saylor, co-founder of MicroStrategy, signaled that he would resume buying BTC. After taking a one-week break from accumulation, MicroStrategy is reportedly ready to resume large purchases, adding to the bullish sentiment in the market. The actions of treasury companies like MicroStrategy are often followed by price spikes and have been the main catalyst for BTC’s rally this year.
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Data shows that large corporations and institutions continue to buy BTC at a rate that exceeds the rate of new mining. Currently, institutions have accumulated millions of BTC as part of their treasuries, which has caused supply on exchanges to dwindle (supply shock). This has the potential to push prices up even faster if institutional demand continues to increase.

The solid performance of Bitcoin ETFs in the United States financial market also strengthened the BTC rally. ETFs allow institutional and retail investors to access Bitcoin more easily and regularly. High demand for ETFs means more funds are coming into the crypto market, thus accelerating the price rise.
The rise in BTC prices was also triggered by the anticipation of the “Crypto Week” agenda in the United States, where a number of important legislations-such as the GENIUS Act, CLARITY Act, and Anti-CBDC Surveillance State Act-will be discussed. Optimism about the possibility of passing pro-crypto legislation boosts the market’s belief that regulations will become clearer and friendlier to digital assets.
Bitcoin’s price surge cannot be separated from the effects of Trump-era import-export tariffs that triggered global market concerns. In addition, speculation of a Fed interest rate cut as well as the latest economic data ahead of the July 2025 FOMC meeting made investors choose Bitcoin as a “safe haven”. In the midst of global economic uncertainty, crypto is again being looked at as an alternative hedge.
Bitcoin’s price surge to new highs was due to a combination of institutional buying signals, ETF performance, the US crypto legislation agenda, and global macroeconomic factors. The rally has also lifted the prices of other major cryptos, signaling important momentum in mid-2025. However, volatility remains high so investors need to be careful about market movements.
Also Read: Revealed! The Future of Bitcoin and Crypto Market in the Second Half of 2025
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*Disclaimer
This content aims to enrich readers’ information. Pintu collects this information from various relevant sources and is not influenced by outside parties. Note that an asset’s past performance does not determine its projected future performance. Crypto trading activities are subject to high risk and volatility, always do your own research and use cold hard cash before investing. All activities of buying andselling Bitcoin and other crypto asset investments are the responsibility of the reader.
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