Uproar! CZ and BNB Treasury Ready to Go Public in the US – This is a Big Impact for Crypto

Jakarta, Pintu News – Binance co-founder Changpeng Zhao (CZ) through his investment family, YZi Labs, is backing the establishment of BNB Treasury Company, a company that will accumulate BNB and aim for a public listing on a major US exchange. This move opens up wider institutional access to the BNB cryptocurrency and reflects the growing phenomenon of large buyouts of digital assets by companies looking to give exposure to traditional investors.

Backing from YZi Labs and 10X Capital

YZi Labs, a family office founded by CZ and his family, will provide strategic support and capital to 10X Capital in the formation of BNB Treasury Company with the target of an IPO in the US. The appointed CEO is David Namdar, senior partner of 10X Capital and co-founder of Galaxy Digital, confirming his high credibility and experience in the world of digital assets.

10X Capital itself will act as an asset manager, tasked with buying and holding (stockpiling) BNB. This aligns with the recent trend of companies forming “crypto treasuries” as a means of providing access to Wall Street investors without having to buy crypto directly.

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Why BNB?

BNB, the native token of Binance, is now one of the top five digital assets by global market capitalization. The token offers a range of utilities, from discounts on trading fees on the Binance platform to functionality in the BNB Chain ecosystem.

According to Ella Zhang, Head of YZi Labs, BNB Chain is “one of the most widely adopted blockchain ecosystems”-a key factor that makes it attractive for institutional access. BNB’s current price hovers around USD 300, or approximately IDR 4,868,400 (1 USD = IDR 16,228), indicating a significant scale of value when held as a treasury asset.

BNB Treasury IPO: A Big Step to Wall Street

The launch of BNB Treasury Company and its planned IPO marks a strategic step in facilitating US institutional investors to be exposed to crypto assets without having to buy directly through exchanges. The model is similar to traditional financial products such as ETFs, but the underlying asset is cryptocurrency.

The IPO is also expected to pave the way for clearer regulation, as institutional investors usually require a strict legal and compliance framework. By becoming a public company, BNB Treasury is obliged to submit official reporting and is subject to US SEC regulations-which could strengthen BNB’s legitimacy in the eyes of large investors.

Crypto Treasury Company Trends

BNB Treasury Company is not a singular phenomenon. Several other companies have bought large amounts of Bitcoin , Ethereum , and other major altcoins, providing a crypto “gateway” for traditional investors on Wall Street. This signals a paradigm shift: crypto is now shifting from a retail asset to an institutional instrument.

Overall, the strategy also confirms the maturing of the crypto ecosystem and the growing bridge between digital assets and global capital markets.

Regulatory Challenges and Risks

While strategically major, this move is not without regulatory risk. Binance and CZ have both come under scrutiny from global regulators for anti-money laundering. A public listing in the US would mean greater scrutiny and litigation candidates would have to be prepared for transparency and compliance demands.

However, the collaboration between YZi Labs and 10X Capital is most likely aimed at strengthening internal governance and minimizing regulatory barriers before entering the public market.

Conclusion

The BNB Treasury Company initiative represents a significant evolution for the crypto industry: from a utility token to an institutional investment component accessed through capital market mechanisms. This planned US IPO opens the door for large investors to integrate cryptocurrencies in their portfolios more easily and safely. However, regulatory challenges remain large and are an important test of BNB’s viability on the road to global legitimacy.

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*Disclaimer

This content aims to enrich readers’ information. Pintu collects this information from various relevant sources and is not influenced by outside parties. Note that an asset’s past performance does not determine its projected future performance. Crypto trading activities are subject to high risk and volatility, always do your own research and use cold hard cash before investing. All activities of buying andselling Bitcoin and other crypto asset investments are the responsibility of the reader.

Reference:

• Jesse Coghlan/Cointelegraph. Binance founder’s family office backs BNB treasury firm eyeing IPO. Accessed July 11, 2025.