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Jakarta, Pintu News—Michael Saylor, Executive Chairman and co-founder of MicroStrategy (now Strategy), has made one of the boldest financial moves in history. He turned the tech company into the world’s largest Bitcoin holder in the corporate category.
What started as an investment strategy in 2020 has now become the company’s primary mission. As of March 2025, MicroStrategy has accumulated nearly 500,000 BTC, making it the public company with the largest Bitcoin holdings in the world.
Check out the full information here!
The company first purchased 21,454 BTC on August 11, 2020, for $250 million at an average price of $11,653 per BTC. This move came after Saylor changed his views on Bitcoin from being a skeptic to one of the biggest supporters of the digital asset.
After the initial purchase, MicroStrategy continued to increase its stake:
Not only using company funds, MicroStrategy also issued debt and sold shares to buy more Bitcoin.
In 2021, MicroStrategy got even more aggressive in buying Bitcoin. They accumulated 19,500 BTC in just one month, at an average price of $52,765 per BTC, spending over $1 billion.
Throughout the year, they continued to buy more BTC, including:
Saylor’s strategy was met with both pros and cons. Some called it bold, while others considered it too risky a decision. However, he remains firm in his belief that Bitcoin is the best asset for the long term.
Also read: 3 Cryptos that ‘Whales’ Sold Towards the End of March 2025
2022 was a difficult year for Bitcoin, with the price plummeting below $16,000. Many investors panicked and withdrew their funds, but Saylor consistently bought more BTC.
Over the course of this year, MicroStrategy bought Bitcoin in several tranches:
Despite the sharp drop in Bitcoin price, MicroStrategy still made huge profits due to their buying strategy when the price was lower.
As of April 2023, MicroStrategy already held more than 140,000 BTC, with an average purchase price of $29,803 per BTC.
This year, the price of Bitcoin has increased significantly again. Some of the major purchases made by MicroStrategy include:
At the end of 2023, Saylor closed with a huge profit, proving that its long-term investment strategy was starting to pay off.
Also read: 3 Altcoins that Whales Bought Before the Bull Run Started
In 2024, the price of Bitcoin experienced major fluctuations, but MicroStrategy still dared to buy large amounts:
As of March 2025, MicroStrategy had 499,226 BTC, a total investment of $33.1 billion, and an average purchase price of $66,380 per BTC.
With Bitcoin’s price above $82,589, MicroStrategy’s total BTC holdings are worth $35.9 billion, providing an unrealized gain of $2.8 billion.
The company is now 25.36% profitable, with a total profit of $8.4 billion. However, there is a big risk: if the price of Bitcoin falls below $66,380, then their entire investment will suffer a loss.
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