
Jakarta, Pintu News – The Pi Network (PI) crypto project is attracting great attention in Indonesia thanks to several unique factors that have made it the talk of the town. With claims of mining via a mobile app and an accessible referral model, the user community in the country grew quickly to millions of users.
In fact, reports say that Pi Network has recorded more than 19 million KYC-verified users globally. Here are 7 specific reasons why this project has gone viral in Indonesia – complete with supporting data!

Pi Network offers a crypto mining model without the need for specialized hardware, simply through an app on a mobile phone. This model attracts many users because it differs from traditional Proof-of-Work models such as Bitcoin that require large computing power.
The easy availability of the app triggered rapid user growth, especially among beginners and active mobile users in Indonesia. Thus, the hype of “free mining for all” became a major magnet.
Pi Network’s strategy emphasizes the community aspect through a referral system that lets users invite friends to join. This combination accelerates the virality of the project as Indonesian users often share referral codes on social media.
This system also triggered a snowball effect-the more users joined via invitation, the greater the public awareness of Pi Network. This effect also explains why the project is in the spotlight locally.
The announcement that Pi Network will list on major exchanges such as Bitget and MEXC in February 2025 sparked a surge of enthusiasm. The price of Pi coins rose by more than 100% after the listing announcement, from around US$50 to more than US$95 according to coverage. This price surge encouraged more people in Indonesia to jump on the bandwagon and join the mining bandwagon in hopes of quick profits.
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Despite the high hype, Pi Network is also facing serious issues regarding the manipulation of market sentiment. One article reported that user votes for the project jumped from ~350,000 to 1.94 million votes in just two days, leading to speculation of the use of voting bots.
Such issues amplify the viral effect of appearing in Indonesian crypto and social media discussions, generating curiosity and controversy at the same time.
In August 2025, the Pi Network Indonesia community was busy discussing the possibility of a second mainnet migration – the transfer of unmigrated tokens, including referral rewards and new KYC user balances.
The discussion went viral as it raised high hopes among users that “legacy accounts” could move to a tradable network, while also raising fears that new supply could depress prices.

According to analyst reports, Pi Network has spread to more than 200 countries and has millions of active users. These huge numbers make users in Indonesia feel part of a large global community, so the appeal is even greater.
The realization that “I am joining a community with millions of members” provides a strong sense of social validation in the context of social media and peer-sharing in Indonesia.
Read also: Price of 1 Pi Network (PI) in Indonesia Today (9/11/25)
The narrative built around Pi Network is that it will be a “new generation crypto” that is easily accessible to anyone and could rise high when the mainnet opens. This kind of narrative triggers a FOMO (fear of missing out) effect among Indonesian crypto users who are mostly young and active on social media.
The combination of accessibility, large community, and speculation of huge profits has made it the talk of crypto forums, Telegram groups, and platforms like Instagram and TikTok.
Popular in Indonesia, Pi Network managed to steal the show through its free mining model, referral system, exchange listing, and FOMO-inducing grand narrative. However, behind its virality are also unresolved technical and regulatory issues. While the large community and high expectations are the main strengths, users still need to understand that the project is still under development and risks remain.
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