After Merger with Brag House, Is Dogecoin Gearing Up for a 2026 Nasdaq Debut?

Di-update
October 15, 2025

Jakarta, Pintu News – The merger announcement between House of Doge and Brag House Holdings marks a major step for Dogecoin (DOGE) into the Wall Street market. The two companies have agreed to a merger that will change the way investors view the meme currency.

Merger of House of Doge and Brag House

house of doge
Source: Binance

House of Doge, the commercial arm of the Dogecoin Foundation, has announced a merger with Brag House Holdings (TBH), which will create a new Nasdaq-listed entity.

Read also: Dogecoin Slides 2% — Is a Drop to $0.095 on the Horizon?

The merger is expected to close in early 2026. With over 837 million DOGE under management and $50 million in investment capital, the merger is considered a strategic move that will strengthen Dogecoin’s (DOGE) position in regulated financial markets.

As part of the deal, Brag House will issue approximately 594 million common shares and 69.25 million convertible securities. These newly issued shares will be distributed to current House of Doge shareholders, making them the majority owners of the combined entity.

Meanwhile, existing Brag House shareholders will retain a minority stake.

Market Strategy and Mainstream Adoption

This merger isn’t just about strengthening financial positions. House of Doge and Brag House plan to extend Dogecoin’s reach beyond the walls of Wall Street, by creating a digital asset management platform that integrates payments, tokenization, gaming, and yield opportunities.

Brag House will continue to operate as an autonomous vertical within the new structure, marking Dogecoin’s first institutional entry point into the campus gaming and sports ecosystem.

The focus on college campuses and the Gen Z market, which has an annual spend of $350 billion, will help Dogecoin move beyond its status as a meme currency, supporting real-world transactions and driving widespread adoption in commerce and social circles.

Read also: XRP in Freefall: Is the $2 Level the Final Line of Defense?

Market and Technology Impact

Although this merger brought a lot of hope, the initial market response to the news was less than encouraging. Shares of Brag House Holdings (TBH) fell by 48.33%, closing at $1.24 on the NASDAQ.

Dogecoin has also seen a slight decline of 0.81% in the last 24 hours, trading around $0.207. However, on the technology front, the Dogecoin (DOGE) network continues to grow.

Recently, they introduced the Cardinals Index Node upgrade that enables more efficient data validation and faster transaction processing.

Momentum around the Dogecoin ETF (DOGE) also continues to build, with the launch of the first US-listed Dogecoin ETF by REX-Osprey, logging at least $30 million in volume after its impressive debut.

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