After Surpassing Nike’s Market Cap, Is Binance Coin (BNB) Now Targeting $1,200?

Updated
August 12, 2025

Jakarta, Pintu News – According to BeInCrypto (11/8/25), Binance Coin (BNB) is now dominating the token segment of the exchange and attracting capital flows from institutions and communities.

With the trend continuing, BNB has the potential to be at the center of the next altcoin wave. However, short-term volatility and profit-taking pressure need to be watched closely.

Dominant Position in Segments

Binance Coin (BNB) reached an all-time high price in late July. Although the BNB price has corrected slightly from its previous high, it is still currently trading at $811. This increased BNB’s market capitalization to $114.36 billion, surpassing Nike and MicroStrategy.

Read also: Mysterious Institution Accumulates Nearly $1 Billion in Ethereum Within a Week!

With this strong growth, BNB dominates the exchange token segment by accounting for 81% of the total market capitalization of all exchange-based tokens. The strength of the Binance brand and the attractiveness of the BNB Chain ecosystem in DeFi, NFTs, and RWAs are reflected in this dominance.

Source: CoinGecko

PancakeSwap (CAKE), the largest DeFi protocol on the BNB Chain, has also benefited from this price increase. BNB’s price increase has attracted new capital flows into CAKE, thanks to the close liquidity and market sentiment relationship between the two tokens.

Target Institution

Beyond Bitcoin (BTC) and Ethereum (ETH), Binance Coin (BNB) has become a target for institutions looking to build strategic reserves.

Recently, Nasdaq-listed company BNC (formerly Vape) spent $160 million to buy 200,000 BNB, making BNC the largest institutional holder of BNB in the world.

Previously, Windtree Therapeutics also sought to raise $520 million to build a BNB reserve. This could mark the expansion of the “treasury BNB” trend among businesses. Both of these activities demonstrate increased institutional confidence and investment in BNB.

Read also: US CPI Countdown: Is Bitcoin About to Shatter Its All-Time High?

Potential Increase to $1,200

Additionally, crypto analyst Ali Martinez shared on X that Binance Coin’s (BNB) price structure mirrors Bitcoin’s (BTC) price action.

Based on these observations, Ali believes that BNB could enter the initial phase of a rally towards the $1,200 mark.

Although the future price outlook for BNB looks optimistic, the BeInCrypto page observed that when BNB recently reached a new ATH, some medium-term holders started selling their BNB, creating a certain selling pressure.

Investors are advised to be careful with their leveraged positions to avoid liquidation during BNB’s strong rally. This vigilance is important to manage risk in a highly volatile market.

Overall, with an increasingly strong position in the market and growing interest from institutions, Binance Coin (BNB) shows significant potential for further growth.

However, it is important for investors to stay alert to market dynamics that can change quickly.

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*Disclaimer

This content aims to enrich readers’ information. Pintu collects this information from various relevant sources and is not influenced by outside parties. Note that an asset’s past performance does not determine its projected future performance. Crypto trading activities have high risk and volatility, always do your own research and use cold cash before investing. All activities of buying and selling bitcoin and other crypto asset investments are the responsibility of the reader.

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