Bitcoin Treasury Popularity Surges in Asia — Here’s Why

Updated
August 23, 2025

Jakarta, Pintu News – The growth of companies investing their funds in Bitcoin (BTC) in Asia indicates a significant shift in the global financial map.

According to the latest data from K33 Research, from December 2024 to June 2025, the number of public companies that have Bitcoin (BTC) as part of their cash increased from 70 to 134.

This phenomenon not only signals wider acceptance of Bitcoin (BTC) but also raises questions about financial stability and supervision.

Check out the full information in this article!

The Role and Impact of a Bitcoin Treasury Company

Source: K33

Bitcoin treasury companies serve to give investors exposure to Bitcoin (BTC) without the need to directly manage custody or trading. They raise capital in the public markets and allocate it into Bitcoin (BTC).

This approach appeals to both institutional and retail investors, but carries risks due to varying standards of leverage, accounting treatment, and governance. These companies have become popular for promising access to capital markets through cryptocurrencies.

However, without adequate supervision, there is a high risk of volatility and instability. These activities may also trigger excessive risk-taking, especially among companies with smaller market capitalizations that may use the “treasury” label to attract speculative investors.

Read also: BitChat: Jack Dorsey’s Decentralized Communication Innovation

Recent Developments and Influences in Asia

Asia is now taking center stage with companies like American Bitcoin planning to establish operations similar to MicroStrategy in Japan and Hong Kong.

This move shows how US political influence can interact with financial centers in Asia that are enthusiastic about new products.

However, without a clear regulatory framework, initiatives like this could increase the risk of market volatility and instability.

Regulators in Japan and Singapore are expected to clarify accounting standards and investor protection soon, while Hong Kong is likely to expand disclosure requirements for new listings.

Read also: Bitcoin Whale Swaps $45 Million in Assets to Ethereum, What’s the Reason?

Risk and Future Perspective

Bitcoin treasury companies can accelerate volatility by acting as forced sellers in bear market conditions, amplifying the price cycle. This has been demonstrated in several cases where such firms triggered massive selling in the market, shaking investor confidence and deepening the bear market.

Going forward, the APEC ministerial meeting may further discuss treasury companies. With crypto market growth reaching nearly $4 trillion by July 2025, it is important for regulators to take steps that will ensure that this growth does not repeat a retail-driven bubble like in 2021, where price momentum trumped fundamentals.

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*Disclaimer

This content aims to enrich readers’ information. Pintu collects this information from various relevant sources and is not influenced by outside parties. Note that an asset’s past performance does not determine its projected future performance. Trading crypto carries high risk and volatility, always do your own research and use cold hard cash before investing. All activities of buying and selling bitcoin and other crypto asset investments are the responsibility of the reader.

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